Thursday, September 02, 2010

iTunes Ping Really For 160 Million iTunes Users, Not Facebook, Twitter


Another take on the new Apple iTunes Ping social network's many problems. While it's being panned for its name, and its lack of Facebook connectivity, let alone lack of Twitter connectivity, the simple fact is Apple's Ping really is consistent with its overall "closed-loop" approach.

How many times have we seen the examples: Apple take years to have Mac Operating System software that talked to PCs? Or how about its recent development of its own mobile ad placement system iAd while banning Google's AdMob system in the process?

Apple has its own closed-loop World. It's fine when it comes to hardware, but fails in the World of social networks. With so many open-loop systems, Apple can't establish a closed-loop system and expect success. So talks with Facebook didn't go well in trying to work a deal to bring in Apple iTunes Ping, Apple certainly could have made a deal with Twitter. What happened there?

The truth is, Apple, once again, thinks it can go it alone.

We shall see.

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