Saturday, January 22, 2011

CNN Should Get Keith Olbermann Now Before Fox News Does

If CNN has any hunger for success, any backbone or spine, and any interest in gaining ratings, the Cable News Network would grab Keith Olbermann and sign him to a contract today. To say that MSNBC will be hurt by Keith's ouster is an understatement.

MSNBC has nothing else to offer to even half-way challenge Fox News in the prime time show segment areas. Keith grew into the MSNBC theme park attraction; the Cinderella's Castle around which all other shows were connected to like the spokes in a wheel.

Now, the hub is gone.

MSNBC President Phil Griffin's famous ego battles with Keith prove once again that ego is first the friend, then the enemy, of success. If Griffin wants to prove he's a capable manager of top-notch talent, he has to find a new way of dealing with people who have large egos. Keith's a diva - deal with it. It's worth it.

CNN needs Keith Olbermann. It's prime time show program ratings are terrible. Parker / Spitzer still hasn't taken off. Piers Morgan's not going to catch on any time soon unless he tweaks his show, and Anderson Cooper 360 isn't the powerhouse it used to be.

CNN needs a spark, and Keith Olbermann, with his following of millions of people, can provide it.

More on the Keith Olbermann ouster here.

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