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Last week, the Academy of Motion Picture Arts and Sciences announced the selection Bill Mechanic and Adam Shankman to produce the 82nd annual version of my favorite non-sports TV event, The Oscars.
It's their first time at bat.
Given that the Academy Awards has fallen in ratings in fits and starts over its lofty 55 million viewer mark of 1998, something new must be done. Yes. Yes. I know the rating were up last year over the year before and you say it's because of Hugh Jackman.
I say it's because of nothing - it was only a six percent increase and the ratings have been so low I think the telecast reached what in statistics is called a "steady-state" where absent any major change, Oscar ratings go up a bit from the previous year, then down.
Adding ten new possible Best Picture winners makes this a real horse race and should make for a ratings increase but if - and only if - popular movies like Star Trek make the cut.
But if we get a larger range of movies no one saw, we're back to the same ratings problem as before. Unless Mechanic and Adam Shankman do something different, Oscar's in trouble on television.
That something different should be to use YouTube and ABC to promote a program where people tell what they remember most about Oscars of years past - favorite moments. The best videos would be shown during the telecast.
I offer the idea because Oscar's ratings decline seems to coincide with the emergence of online content and digital media. A person can miss the awards and still find out what happened on a website, complete with video clips. One could not do that in 1998. You had to tune in. YouTube was launched in 2005, and the first blog wasn't created until 2001. So I think all of this is related to Oscar's ratings decline.
My idea is a variation of the 2007 CNN / YouTube Democratic Debate where viewers were asked to submit their questions for the candidates. CNN producers picked their favorites and out of that process 52 videos were shown. This was my submission, aired for then-candidate, now Vice President Joe Biden:
In Oscar's case, five videos should be selected of one minute each.
So there are the ground rules: one person holding a YouTube account submits one video per account of up to one minute and tagged "Oscar memories".
But given that it's November, the producers better start soon. I vote for a mid-January launch and enlisting ABC to market the contest on television. The winners will be flown to Los Angeles to attend the Academy Awards, walk The Red Carpet, and be introduced to the audience as part of the show.
Tell me that's not going to be huge?! It will draw the young adult demographic that will in turn cause Oscar ratings to increase. Everyone will want to watch to see if they, or their friends or relative's, video will be picked.
Gimicky? Yes. New Media-driven? Yep. Risky? How? The idea taps into everyone's baser desire to see themselves on television, even in the case of the Academy Awards.
I think it will work wonders, and since the topic of "Oscar memories" is something that is never ending - provided the show goes on annually - it can be done every year. It will help restore that "must-see" excitement to an already great and classic show.
Monday, October 26, 2009
Lil Wayne's Halloween horror should not be jail time
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Last Thursday, Lil Wayne, the most popular and successful rapper currently active, plead guilty to gun possession. His court appearance, with his business partners Cash Money Records CEOs Ronald "Slim" Williams and Bryan "Baby" Williams by his side in court in New York City brought a close to the first part of a questionable targeting of the performer on the part of New York's finest.
As far as I'm concerned, New York law enforcement has a golden opportunity to make an out-of-the-box example of Lil Wayne.
According to a must see bio called "Behind The Music" on Lil Wayne on VH1 today, New York police boarded his tour bus looking specifically for Wayne and searching for a gun but the lead officer didn't even know what he looked like.
Moreover, Lil Wayne told his audience that night that the NYPD had made repeated threats> and told him not to perform in New York again.
According to various reports, Lil Wayne faces one-year in jail due to a plea deal. Sentencing is to be set February 2010. As far as I'm concerned placing the most popular rapper in jail for a gun he may not have owned and takes DNA testing to prove is a stupid waste of tax dollars as well as a missed opportunity to have his voice leading the charge against wanton gun possession.
Lil Wayne is not just anyone. He's a master perfomer who's sold as many as 1.5 million downloads of his work Tha Carter III in one week.
A record number.
Why not make Lil Wayne the focus of creative sentencing reflective of his unusual talent and incredible fan base? The sentence should be for Lil Wayne to make a special album that counsels America on the dangers of gun use and possession and the harmful consequences of drug addiction. If there's anyone who can take a boring lecture on does and don't and turn it into a hit, it's Lil Wayne.
And let's go a step beyond that and have the revenue from those downloads given to drug treatment programs in New York City. In a recession, with non-profit programs fighting for funds and donations, that revenue would be like a welcome rain during a drought.
It's time for New York's law enforcement system to think out of the box and set an example for the rest of America, and a future course for Hip Hop.
Moreover, this unique form of punishment would give Lil Wayne a new lease on life at a time when some wonder if his sales and influence will decrease because of this low point in his storied life.
Last Thursday, Lil Wayne, the most popular and successful rapper currently active, plead guilty to gun possession. His court appearance, with his business partners Cash Money Records CEOs Ronald "Slim" Williams and Bryan "Baby" Williams by his side in court in New York City brought a close to the first part of a questionable targeting of the performer on the part of New York's finest.
Lil Wayne
As far as I'm concerned, New York law enforcement has a golden opportunity to make an out-of-the-box example of Lil Wayne.
According to a must see bio called "Behind The Music" on Lil Wayne on VH1 today, New York police boarded his tour bus looking specifically for Wayne and searching for a gun but the lead officer didn't even know what he looked like.
Moreover, Lil Wayne told his audience that night that the NYPD had made repeated threats> and told him not to perform in New York again.
According to various reports, Lil Wayne faces one-year in jail due to a plea deal. Sentencing is to be set February 2010. As far as I'm concerned placing the most popular rapper in jail for a gun he may not have owned and takes DNA testing to prove is a stupid waste of tax dollars as well as a missed opportunity to have his voice leading the charge against wanton gun possession.
Lil Wayne is not just anyone. He's a master perfomer who's sold as many as 1.5 million downloads of his work Tha Carter III in one week.
A record number.
Why not make Lil Wayne the focus of creative sentencing reflective of his unusual talent and incredible fan base? The sentence should be for Lil Wayne to make a special album that counsels America on the dangers of gun use and possession and the harmful consequences of drug addiction. If there's anyone who can take a boring lecture on does and don't and turn it into a hit, it's Lil Wayne.
And let's go a step beyond that and have the revenue from those downloads given to drug treatment programs in New York City. In a recession, with non-profit programs fighting for funds and donations, that revenue would be like a welcome rain during a drought.
It's time for New York's law enforcement system to think out of the box and set an example for the rest of America, and a future course for Hip Hop.
Moreover, this unique form of punishment would give Lil Wayne a new lease on life at a time when some wonder if his sales and influence will decrease because of this low point in his storied life.
Steve Phillips fired over ESPN sex scandal; Brooke Hundley on MySpace
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Question: Is Steve Phillips like David Letterman? See this video and get ready for my poll.
It was announced that ESPN Baseball Analyst and former New York Mets General Manager Steve Phillips was fired Sunday night. Phillips was involved in a sex scandal regarding a three-week-old affair he had with ESPN Production Assistant Brooke Hundley which turned into "Fatal Attraction" when he tried to break off the relationship.
Steve Phillips is married to Marni Phillips and the two have four kids. She filed for divorce September 14th.
According to the Huff Post, ESPN claimed...
This story, which hit last Wednesday, has taken the Internet by storm with its details. There's the letter written by Brooke to Marni Phillips and more recently a report that that the whole affair started when according to Hundley, Phillips had got her drunk and then made a move on her after waiting for her to come out of the women's bathroom at a bar.
Brooke Hundley filed a restraining order against Phillips after he went to the police, but in reading the text from the Examiner it seems like she's lying about a few thing to protect herself.
She writes:
What's interesting and not surprising to me is that her ESPN supervisor told her to "get used to it" and I believe that because it affirms something I wrote when ESPN's Harold Reynolds was fired in 2006 for hugging a white girl.
Turns out I was right! But I knew that.
I wrote then that relations between ESPN analysts and interns were common, but it was "OK" for the white guys to be in them because (from people I talked to in 2006) it was white male and white female going after each other, if you will.
Reynolds is black and also married and was fired for a hug while I was told some other ESPN men were having full on sexual relations with female employees. I wrote that Reynolds ran into a kind of racial boundary issue that's grounds for another blog post because times have changed in three years.
It takes two to tango and for every one of these romances that goes bad, there are some that go well and unreported.
Boy, folks howled about that but the truth hurts. Deadspin's now former editor Will Leitch and I had fun with that one at the time.
What really happened is known mostly to Reynolds but he sued and settled with ESPN, which means that somewhere along the way he wasn't the only person who was to blame for something.
The focus should be on ESPN's culture. Instead it's on people as others try to criticize those like Phillips, Letterman, and Reynolds as if those throwing the criticism are totally innocent.
They're not.
It's widely known in the sports and entertainment industry that women who work for those organizations try to get dates with executives and players and actors they work with. Don't even try to argue with me on that one. Some of the women are interns right out of college working without pay, and they chose to do so.
But what happens when a story like this comes out is "The Big Lie" is put in place to cover it up - where the man is the one going after a date with the woman and she has done nothing to pursue a relationship - and we never get to the real story or a real conversation about how our society really is.
It would help because then we could have some real talk that render stories like this not popular. You know? Right now, it's volcanic on the Internet because it shows how we really are versus The Big Lie. The truth is "The Big Lie" keeps the gossip train going.
Someone emailed me asking if I wanted to buy a photo of Marni Phillips.
NO I DON'T!
Steve Phillips is out of a job now, but what about Brooke Hundley? Is she still in the employ of ESPN? For some reason they've not issued a statement on her at least as of this writing.
Brooke Hundley has an interesting resume in that she, according to the New York Daily News, worked for ABC Studios as an intern and also Jimmy Kimmel Live, but I don't know if she reported directly to Kimmel.
As you may remember, Kimmel himself was the focus of a little inter-office romance himself, but this one's gone well so far.
In the end, it's all just bunch of gossip done by people - including commenters - who have their own interesting stories. So what. The reality is Steve Phillip should not have cheated on his wife, period. All the other stuff is conversation but Marni Phillips is the victim here. Steve owes a lot to her and to his kids.
Question: Is Steve Phillips like David Letterman? See this video and get ready for my poll.
It was announced that ESPN Baseball Analyst and former New York Mets General Manager Steve Phillips was fired Sunday night. Phillips was involved in a sex scandal regarding a three-week-old affair he had with ESPN Production Assistant Brooke Hundley which turned into "Fatal Attraction" when he tried to break off the relationship.
Steve Phillps and Brooke Hundley
Steve Phillips is married to Marni Phillips and the two have four kids. She filed for divorce September 14th.
According to the Huff Post, ESPN claimed...
"Steve Phillips is no longer working for ESPN," network spokesman Josh Krulewitz said in a statement. "His ability to be an effective representative for ESPN has been significantly and irreparably damaged, and it became evident it was time to part ways."
This story, which hit last Wednesday, has taken the Internet by storm with its details. There's the letter written by Brooke to Marni Phillips and more recently a report that that the whole affair started when according to Hundley, Phillips had got her drunk and then made a move on her after waiting for her to come out of the women's bathroom at a bar.
Brooke Hundley filed a restraining order against Phillips after he went to the police, but in reading the text from the Examiner it seems like she's lying about a few thing to protect herself.
She writes:
While at work in mid July, after work Steve bought me a strong drink and then cornered me while coming out of the bathroom with no one in sight trying to persuade me to come to his hotel suite to spend the night.
I told my supervisor who told me to "Get used to it." And to keep it to myself. He proceeded to text me on a regular basis with inappropriate things. I tried to get him to stop and told others but he didn’t and finally I gave in and agreed to see him a few times after work in parking lots.
Someone at work found out and call his house. Then he began to spread word that I was just the office slut and ruining my reputation. He continued to text me however about getting together on our next business trip and I begged him to please be honest about what happened with us that he had pursued me and that I was not this poor character as he had stated.
Over the phone he threatened me stating that if I spoke a word of this to his wife that he would ruin more than just my reputation but could easily get me fired. At that point I told him I cannot continue on like that and if he couldn’t come clean to everyone that I would have to tell. I wrote a letter and left it on their doorstep to his wife.
I then thought twice about it and asked a young woman to retrieve it for me. She drove up in my car and he saw the car and immediately tried to ram into her over and over. He obviously thought I was in the car and now I’m scared where this might go next.
What's interesting and not surprising to me is that her ESPN supervisor told her to "get used to it" and I believe that because it affirms something I wrote when ESPN's Harold Reynolds was fired in 2006 for hugging a white girl.
Turns out I was right! But I knew that.
I wrote then that relations between ESPN analysts and interns were common, but it was "OK" for the white guys to be in them because (from people I talked to in 2006) it was white male and white female going after each other, if you will.
Reynolds is black and also married and was fired for a hug while I was told some other ESPN men were having full on sexual relations with female employees. I wrote that Reynolds ran into a kind of racial boundary issue that's grounds for another blog post because times have changed in three years.
It takes two to tango and for every one of these romances that goes bad, there are some that go well and unreported.
Boy, folks howled about that but the truth hurts. Deadspin's now former editor Will Leitch and I had fun with that one at the time.
What really happened is known mostly to Reynolds but he sued and settled with ESPN, which means that somewhere along the way he wasn't the only person who was to blame for something.
The focus should be on ESPN's culture. Instead it's on people as others try to criticize those like Phillips, Letterman, and Reynolds as if those throwing the criticism are totally innocent.
They're not.
It's widely known in the sports and entertainment industry that women who work for those organizations try to get dates with executives and players and actors they work with. Don't even try to argue with me on that one. Some of the women are interns right out of college working without pay, and they chose to do so.
But what happens when a story like this comes out is "The Big Lie" is put in place to cover it up - where the man is the one going after a date with the woman and she has done nothing to pursue a relationship - and we never get to the real story or a real conversation about how our society really is.
It would help because then we could have some real talk that render stories like this not popular. You know? Right now, it's volcanic on the Internet because it shows how we really are versus The Big Lie. The truth is "The Big Lie" keeps the gossip train going.
Someone emailed me asking if I wanted to buy a photo of Marni Phillips.
NO I DON'T!
Steve Phillips is out of a job now, but what about Brooke Hundley? Is she still in the employ of ESPN? For some reason they've not issued a statement on her at least as of this writing.
Brooke Hundley has an interesting resume in that she, according to the New York Daily News, worked for ABC Studios as an intern and also Jimmy Kimmel Live, but I don't know if she reported directly to Kimmel.
As you may remember, Kimmel himself was the focus of a little inter-office romance himself, but this one's gone well so far.
In the end, it's all just bunch of gossip done by people - including commenters - who have their own interesting stories. So what. The reality is Steve Phillip should not have cheated on his wife, period. All the other stuff is conversation but Marni Phillips is the victim here. Steve owes a lot to her and to his kids.
Sunday, October 25, 2009
Nicole Kidman in Congress what Erin Andrews should do: speak on violence against women
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Nicole Kidman gave a heroic and timely presentation before Congress last week that set an example for what ESPN reporter Erin Andrews should do with her new-found heightened celebrity in the wake of the "peephole" incident.
Erin Andrews recently closed a difficult chapter in her life with the arrest of her alleged peephole stalker Michael David Barrett, who reportedly followed her to different hotels to make "peephole" videos of her in the nude.
During the period of time that the videos were bring thrown around the Internet, and showed in part even by CBS, Erin Andrews did not use the spotlight given to her to speak out on issues of concern to women, specifically violence against woman.
As I wrote before, if Erin's serious about making sure other women aren't treated in the way she was, she should speak out about it.
Instead of doing anything beyond talking to Oprah (nothing wrong with that, Erin Andrews let GQ Magazine release a racy photo spread that was done in April before the peephole scandal started. She should have blocked it to make a powerful statement.
I think Nicole Kidman would have backed Andrews. Before Congress, Kidman said "Violence against women (Worldwide) is not prosecuted because it is not a top government and urgent social priority. We can change this."
But it takes more voices than just that of Nicole Kidman, even though she is the United Nations Goodwill Ambassador. That's where celebrities like Beyonce, Erin Andrews and Megan Fox and Meghan McCain can make a real difference.
What's needed is a massive day where women make a statement of action against violence against women. Nicole Kidman's voice should not be the only one out there.
Nicole Kidman gave a heroic and timely presentation before Congress last week that set an example for what ESPN reporter Erin Andrews should do with her new-found heightened celebrity in the wake of the "peephole" incident.
Erin Andrews recently closed a difficult chapter in her life with the arrest of her alleged peephole stalker Michael David Barrett, who reportedly followed her to different hotels to make "peephole" videos of her in the nude.
During the period of time that the videos were bring thrown around the Internet, and showed in part even by CBS, Erin Andrews did not use the spotlight given to her to speak out on issues of concern to women, specifically violence against woman.
As I wrote before, if Erin's serious about making sure other women aren't treated in the way she was, she should speak out about it.
Instead of doing anything beyond talking to Oprah (nothing wrong with that, Erin Andrews let GQ Magazine release a racy photo spread that was done in April before the peephole scandal started. She should have blocked it to make a powerful statement.
I think Nicole Kidman would have backed Andrews. Before Congress, Kidman said "Violence against women (Worldwide) is not prosecuted because it is not a top government and urgent social priority. We can change this."
But it takes more voices than just that of Nicole Kidman, even though she is the United Nations Goodwill Ambassador. That's where celebrities like Beyonce, Erin Andrews and Megan Fox and Meghan McCain can make a real difference.
What's needed is a massive day where women make a statement of action against violence against women. Nicole Kidman's voice should not be the only one out there.
Does Oakland Councilmember Jean Quan care more about Oakland or being Mayor?
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Yesterday I received an email from Oakland City Councilmember Jean Quan (District 4 - Oakland Hills, Montclair) regarding her decision to run for Mayor of Oakland. Here's the text from that email:
Now Councilmember Quan's newsletters generally contain positive Oakland news, or information about events or concern for some issue. But when it came to writing her first message to explain why she wants to be Mayor of Oakland, she included no issue of concern that was driving her desire, save for her.
That's right. Councilmember Quan's mayor's race message used the word "I" eleven times! By contrast, Former State Senator Don Perata, who's also running for Mayor, explains that his motivation for the decision on the death of four Oakland police officers this year and his contention that Oakland lacks leadership.
Say what you will about the popular Perata, at least Don's always started a reason for being beyond himself. No, this isn't an endorsement...yet.
So the question I have for Councilmember Quan is simple: is the push to run for Mayor really about her ego? Look, everyone in politics has a large ego so if she says "yes" I give her massive points for the guts to admit it.
But if she says "no" then the other question is "What does she stand for?" There's nothing in the message to address that question. It's not enough to listen to the needs of Oaklanders because if Quan doesn't actually have each one as a priority then she's not engaging in what really motivates her.
While I disagree with Councilmember Nancy Nadel (District 3 - West Oakland, Downtown) on some decisions as well as her overall style, I know where she's coming from and what drives her. She's concerned about the poor and minority and elderly in West Oakland and how to make sure they're not pushed out due to a wave of gentrification. She's concerned about environmental pollution from development.
While she's not the best candidate for Mayor, I can see and feel what drives her.
I can't see and feel anything from Jean Quan. I'm not being mean, just honest. And also picking up on a new theme that the City of Oakland does not care about Oaklanders, it cares about itself.
It's doing everything it can to survive and at the literal expense of the people its suppose to serve. Hey, I just talked to another friend of mine who got their car towed and talked to someone on BART today who also lost their car the same way.
This is not Oakland caring about Oaklanders. Councilmember Quan's message seems to reflect that self-centered ethic.
Sad.
We need mayoral candidates driven to help Oaklanders, not themselves. I hope I'm wrong about Councilmember Quan; but if I am she's got to explain that email message as soon as possible.
Yesterday I received an email from Oakland City Councilmember Jean Quan (District 4 - Oakland Hills, Montclair) regarding her decision to run for Mayor of Oakland. Here's the text from that email:
You are receiving this because you are a subscriber to my newsletter. A few times a year I send out separate political blasts. You may know by now, I have launched a run for Mayor for November 2010. We've formed an Exploratory Committee and have met with hundreds of Oakland residents in house parties and other events to hear what they want the next Mayor to do and to share my vision and passion for the Oakland we love.
My family has lived in Oakland for over a 100 years; I've raised my family here and love this city. For more than 20 years I've fought for Oakland, working with people at the grassroots to rebuild our schools, save our libraries and the arts, protect our environment, revitalize our business districts, and to make our neighborhoods safer. I've worked with Oaklanders in every neighborhood and have taken on tough, complex issues. As Mayor working with you, block by block, school by school, neighborhood by neighborhood...I know together we can realize Oakland's great promise.
Councilmember Jean Quan
I will stand-up for Oakland with undivided loyalty. I am not looking for a resting spot because I am termed out of office. I am not looking for a spring board for another office. I want the job of Mayor. I will be a full-time, accessible, hands-on Mayor who will make sure that City programs are working on the street. I'll hold town hall meetings in every district and continue my weekly newsletter so you'll know what is happening.
I hope you will consider attending or hosting a house party and joining our campaign as a supporter, volunteer or donor. It will be an opportunity to meet many of the wonderful neighborhood activists who are joining us around the city to make Oakland a city that works for all of us.
I have a busy schedule of house meetings, community outreach and fundraisers. Right now our focus is on two important milestones:
- Raising the first $100,000 of the $380,000 maximum under Oakland Campaign Limits.
- Recruiting the first 250 volunteers.
Now Councilmember Quan's newsletters generally contain positive Oakland news, or information about events or concern for some issue. But when it came to writing her first message to explain why she wants to be Mayor of Oakland, she included no issue of concern that was driving her desire, save for her.
That's right. Councilmember Quan's mayor's race message used the word "I" eleven times! By contrast, Former State Senator Don Perata, who's also running for Mayor, explains that his motivation for the decision on the death of four Oakland police officers this year and his contention that Oakland lacks leadership.
Say what you will about the popular Perata, at least Don's always started a reason for being beyond himself. No, this isn't an endorsement...yet.
So the question I have for Councilmember Quan is simple: is the push to run for Mayor really about her ego? Look, everyone in politics has a large ego so if she says "yes" I give her massive points for the guts to admit it.
But if she says "no" then the other question is "What does she stand for?" There's nothing in the message to address that question. It's not enough to listen to the needs of Oaklanders because if Quan doesn't actually have each one as a priority then she's not engaging in what really motivates her.
While I disagree with Councilmember Nancy Nadel (District 3 - West Oakland, Downtown) on some decisions as well as her overall style, I know where she's coming from and what drives her. She's concerned about the poor and minority and elderly in West Oakland and how to make sure they're not pushed out due to a wave of gentrification. She's concerned about environmental pollution from development.
While she's not the best candidate for Mayor, I can see and feel what drives her.
I can't see and feel anything from Jean Quan. I'm not being mean, just honest. And also picking up on a new theme that the City of Oakland does not care about Oaklanders, it cares about itself.
It's doing everything it can to survive and at the literal expense of the people its suppose to serve. Hey, I just talked to another friend of mine who got their car towed and talked to someone on BART today who also lost their car the same way.
This is not Oakland caring about Oaklanders. Councilmember Quan's message seems to reflect that self-centered ethic.
Sad.
We need mayoral candidates driven to help Oaklanders, not themselves. I hope I'm wrong about Councilmember Quan; but if I am she's got to explain that email message as soon as possible.
THE FANTASY FIXX week 7
THE FANTASY FIXX-By David Ortega
“Craving more fantasy football notes and numbers, get your weekly fix here.”-Thee Prodigy
Target Practice: Week Seven in the NFL
As we get deeper into the fantasy season, mistakes are magnified and each loss becomes monumental. There’s no room for error and every owner hoping to extend the fantasy season needs to be on top of the numbers as well as the injuries.
With week seven next on the slate, it’s too late into the season to be counting on luck, it’s time to start doing your homework. If you are hoping to set that winning lineup, then you have once again targeted the right place, because we have your weekly fix right here!
Who’s worried….
The signs are there and it appears his time could be coming now. The Bears tight end Greg Olsen still has yet to put up number one tight end numbers, but his time could be nearing closer than you think. Last Sunday Olsen caught five passes for 57 yards and a touchdown, ranking 5th in fantasy scoring for tight ends. The bigger number to pay attention looking ahead is the 11 passes thrown in his direction (ranked tops for TE’s in week six).
The Chiefs wide receiver Dwayne Bowe has yet to set any fantasy scoring sheets on fire this season, but his dormant beginnings could be changing soon. In his last two starts Bowe has managed to snag 11 passes for 183 yards and a touchdown. The hidden value here is the 24 passes that have gone in his direction as well. Expect Bowe to only get better.
Despite the past two relatively quiet weeks for Giant’s receiver Steve Smith, fantasy owners should take comfort in knowing he’s still on Eli’s radar every Sunday. In his last two starts Smith has only seven receptions, but he was targeted 11 times; a slight drop from what he had seen. With Hixon a healthy return and the rookie Nicks emerging, Smith is still Eli’s go-to and should find an easier time this weekend to get open. Smith leads the NFL with 41 receptions and ranks in the top five in passing targets; don’t worry.
The Vikings and quarterback Brett Favre’s newest weapon this season appears to be their 3rd year receiver Sidney Rice. Over the past four weeks Rice has been seeing a steady diet of seven targets per game and when he’s been on the radar, he’s been productive. Over the same span he’s averaged 4.5 catches, 91-yards, and a half touchdown per game (that’s 12 fantasy points per game).
It’s a gradual and steady growth for the Bronco’s wide receiver Brandon Marshall. Week six was hardly a big week after going three straight with a touchdown. Marshall only caught five passes for 49 yards last Sunday, but over his last four starts he has had no fewer than six targets in each game while averaging eight over that stretch. The biggest key for the Bronco’s receiver is his level of efficiency; catching nearly 70 percent of the passes thrown his direction and averaging over nine fantasy points per game.
Keep your Eye on these gems…
On Monday night against the San Diego Chargers, the Bronco’s tight end Tony Scheffler had his 2009 coming out party. Scheffler caught six passes for over 100 yards and scored an important touchdown in the Monday night matchup. It was the tight end’s first big game this season and more importantly over the past two weeks, he has seen an increased activity in the Bronco’s passing game. In his last two starts Scheffler has seen 12 balls thrown his way and in that stretch he’s grabbed 10 of those throws. Keep your eye on Scheffler, it’s starting to look more and more like the Broncos will be getting him more involved in the vertical game.
Since his glory days as part of the “Greatest Show on Turf” the Jaguar’s wide receiver Torry Holt has not been as productive. Last season was his lowest totals for yards and receptions since his rookie season, but 2009 looks to be a different story. Holt is not lighting any fires at the moment, but he’s been very steady over the past couple of weeks. Holt has 12 receptions for 196 yards and has been targeted 21 times. He may not be considered a weekly must start or reliable fantasy starter, but ranking in the top 25 in both yards and receptions he’s worth watching.
Here is the breakdown for fantasy pass catchers (targets) this season;
Through Six weeks:
Top-30 Targeted Pass-catchers
Player Targt Recpt FPTS
Johnson, Andre WR HOU 66 36 78
Moss, Randy WR NE 58 38 71
Smith, Steve WR NYG 55 41 75
Burleson, Nate WR SEA 54 32 53
Houshmandzadeh, T.J. WR SEA 53 31 43
Ochocinco, Chad WR CIN 53 29 59
Ward, Hines WR PIT 52 41 67
Welker, Wes WR NE 52 36 54
Fitzgerald, Larry WR ARI 50 35 64
Holmes, Santonio WR PIT 49 28 48
Wayne, Reggie WR IND 48 32 68
Daniels, Owen TE HOU 47 32 58
Holt, Torry WR JAC 47 27 38
Smith, Steve WR CAR 47 21 26
Mason, Derrick WR BAL 46 26 53
Winslow, Kellen TE TB 46 29 51
Boldin, Anquan WR ARI 44 29 32
Clayton, Mark WR BAL 44 20 37
Gates, Antonio TE SD 44 29 52
Manningham, Mario WR NYG 44 24 61
Marshall, Brandon WR DEN 43 29 55
Rice, Ray RB BAL 43 33 93
Clark, Dallas TE IND 42 35 54
Sims-Walker, Mike WR JAC 42 28 55
White, Roddy WR ATL 42 27 61
Carlson, John TE SEA 41 24 38
Cooley, Chris TE WAS 41 27 40
Jackson, DeSean WR PHI 41 19 41
Johnson, Calvin WR DET 41 22 39
Royal, Eddie, WR DEN 41 18 13
[points based on traditional scoring]
THAT’S MY TAKE Week 7
THAT’S MY TAKE Week 7
Re-Writing History
By David Ortega
It was only six months ago that the main stream media were tweeting, posting, writing, and talking about how tired they already were with the whole Brett Favre saga; even fans unlike had had enough. It was becoming a joke; is he going to stay retired or unretire. Even a four letter network cut a promo ad poking fun at the whole offseason drama that ensued.
Looking back, was it Favre making this a bigger decision than it really was or was it the networks, media, and sports personalities just trying to reinvent the wheel by making this whole "waffling story" a bigger deal than it needed to be. After all, when Vinny Testaverde retired and came back out of retirement (20 times) was there a circus surrounding his decision and questioning his motive?
Sure Vinny's decision or announcements were hardly "stop the presses", but why was it such a big deal for Brett Favre to change his mind and comeback? Why did so many blast him for considering and reconsidering, maybe, just maybe he knew just a little better what was best for Brett Favre.
So many of us can sit at home and play armchair quarterback or GM for that matter, weigh over the circumstances and draw our own conclusions from observation alone. But how much can we really know? How can you measure one man's heart and really know, what fuels his fire?
Maybe he knew what he was doing, just maybe he was right. In hindsight it's always easier to second guess, because let's face it even in the 12th hour it appeared Favre himself didn't even know what to do; to think if Vikings head coach Brad Childress had not made that one last reach out to the former three-time NFL MVP. If Chilly doesn't make the call, what would all of us be talking about today?
The simple fact is the call was made, Favre said yes and once again we could be looking at history being made. But the critics will tell you we have seen this all before and all too well. Last season with the Jets 8-3 start, there was talk of a post season run, and then like a fly hitting a wall; it all became just a bad dream. Could this just be another repeat or are we seeing something different?
Unlike last season, the Jets for Favre were like the next hot-girl right after a bad break-up with your longtime girlfriend. It's always nice to have someone, but it’s not always where you want to be and with whom you really want to be with; but it’ll do. For what it's worth Favre made the best of the situation, but like any turbulent relationship doomed from the start it did not end on the best of terms; but it had to end.
The Vikings weren't ever going to replace his first love (Packers), but like a long time close (girl) friend that has always been there with the shoulder to lean on, understanding, and with open arms to comfort this relationship when first conceived (last year) always made sense. In Minnesota Favre had strong ties that would make him feel welcome.
Even when Favre was teetering and unsure, rather than understand that at 39 years age the heart wants what the heart wants and that one has to consider can the body survive, the masses (analysts, bloggers, columnists) would rather crucify the guy for seeming to hold a franchise hostage and keeping the football world waiting. It may have seemed selfish to many, but when it comes right down to it, this was Brett's decision and with the support of his family there was only one person he needed to consider.
His decision to play his 19th NFL season did not come easy and it was quite apparent no one covering the story or having an opinion on the matter and every self-serving so-called football analyst and expert were not going to help make it easy.
From right out of the gate, the Favre-hating nation was quick to jump on his signs of rustiness and call out his perceived limitations. Again, pushing 40 years of age and coming off a season were the toll of 16 games had beat him down, how much longer could Favre really play. Was he even the shell of a player we had watched take a Packer team to the NFC championship in 2007?
The Vikings started strong in 2009 and needed very little help from Favre in the first couple of weeks (after two games; 265 yards passing and three touchdown passes). With Favre adding very little to the offense, why was he even in Minnesota? Was he doing anything more that the other two quarterbacks the Vikings had in reserve couldn't? And just like that there was the talk of a "schism." Is that even a word? Everyone and their mother had a take on this.
The so-called schism was being addressed on every air-wave, every talk show, and sure enough there it was on the four letter network being addressed like somekind of physical injury, Favre, Childress, and the Vikings would have to deal with and adjust to. The entire situation was being made out like the Vikings faced a divided locker room.
Why all the drama? Seriously, was Brett wrong to comeback? Was it really that hard to understand a man's love and deep passion for the game? Apparently Childress was confident of his decision and believed in Favre; so why the attention and why the uproar?
Little did anyone realize or see this coming, but the Vikings week three matchup with the 2-0 Niners would not only define Favre's reasoning for coming back, but it would mark the beginning of history being rewritten once again.
In dramatic fashion that only Favre can bring, the Viking's new team leader took his new team upon his back. Favre would not use his voice to lead the way, but the boy from Mississippi would lead with his actions.
In a battle of then unbeatens the two teams traded haymakers, back and forth throughout the game, it was one big timely play after another. First the Vikings struck late in the 3rd quarter and took the lead with a blistering 101-yard kickoff return by Percy Harvin. Then it was the Niners who struck back early in the 4th quarter with a Vernon Davis catch to lead 24-20.
As the clock continued to wind down, the moment had arrived. It was time for Favre to show the world what he was all about and how he loved the game; and loved to win. Calm, cool, and collected Favre took the field, kept plays alive with his feet, made needed throw after throw as he drove his team into position.
With just 12 seconds left to play, it was time for magic. Favre scrambled out to his right to avoid the Niner pressure, as he avoided a potential tackler he stepped up the field, and then in a last wing and a prayer throw he let go a 32-yard laser that miraculously found its’ way to the back of the end-zone, into the hands of the newly signed wide receiver Greg Lewis.
Lewis’ grab completed a sensational game winning touchdown reception that not only elevated the Vikings to 3-0, but ended the talk of any kind of schism or divided locker room. The play was everything you would have expected from a younger, gunslinger, a Favre of yesterday, but this was today and history was being written all over.
In week four Favre would add another chapter to his legacy and make more history. When the Vikings defeated the Packers on Monday night, Favre became the only quarterback in the history of the NFL to defeat all 32 teams in the NFL.
Favre is playing inspired football now. Perhaps all the negative chatter prior to his arrival has motivated him? One thing appears to be certain, not only does Favre have plenty left in the tank, but many of the nay-sayers had it wrong.
Since week three Favre has played like a 30 year old. His numbers are rivaling the best in the league and over his past four starts he’s averaged 270 yards passing and thrown nine touchdowns with only two interceptions. While many try to explain Favre’s sudden resurrection an interesting comment made during the Vikings-Packers matchup in week four by commentator and football analyst Ron Jaworski.
Favre was a late arrival to camp this year, but by week four against the Packers he had put in the same length of time of a full training camp. At this point it would be a fair assessment to gauge his progress and level of play; needless to say Favre’s performance on Monday night was flawless (24 of 31 passing, 271 yards passing, and three touchdowns). Against his former team Favre was accurate; his passes had plenty of zip and velocity, while his spirals were tight and on the mark.
So what makes 2009 different from a year ago when Favre seemed to have collapsed in the second half of the season? At no point in 2008 was he this efficient and effective. His strong start last year could not disguise his gunslinging tendencies with eight interceptions in his first six starts. This season Favre has been much better throwing 12 touchdowns with only two interceptions and completing nearly 70 percent of his passes.
There’s no guarantee that Favre will hold up this season, but then again there seems to be no reason to believe that he will break down. The bicep injury that seemed to undermine his 2008 comeback hardly seems to be an issue in 2009. He’s throwing the ball as well as he ever has and if history repeats as it has often does, this season is sure reminiscent of 2007.
With all the negative criticism surrounding his return, there are still many just waiting for the moment that Favre will tank or resort to his normal tendencies. For those that still don’t believe, holding your breath is not recommended.
At 40 years of age now, Favre is defying the odds and every game he plays and every snap he takes he is rewriting the record books. On Sunday Favre will make his 276th consecutive start (an NFL record). His week seven matchup with the Steelers will present a huge test for Favre as he goes for his 176 career win (another NFL record).
When camp opened up back in the summer, many folks like the Vikings chances heading into the 2009 season. With Favre under center and slinging the rock this well the Viking have to like their chances. We may not have imagined it before, but how you have to think we could be watching something very special; you might even say we’re watching (Favre’s) history be re-written.
That’s my take.
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