Here's a lesson in how to generate some publicity for a model who wasn't selected as the Sports Illustrated Swimsuit Model for 2011 - that honor goes to Angelina Jolie look-alike Irina Shayk - but is basking in the dimly-lit glow of being a runner-up.
Kate Upton is one of those models. While she's getting some publicity for being in the current 2011 S.I. Swimsuit Edition, it's always as second fiddle to Shayk, who also happens to have a famous boyfriend in soccer star Cristiano Ronaldo, or to Christy Teigen, who's dating singer John Legend. With those two, plus the sheer number of S.I. Swimsuit models, not to mention the red-hot career of Brooklyn Decker (who's movie Just Go With It is this week's highest grossing film), it's no wonder Upton's day in the sun has yet to come.
Well, leave it to Sports Illustrated Assistant Editor M.J. Day to change all that. Armed with just a Blackberry, a small Twitter account @MJDay, and the Twitter-based photo sharing platform called YFrog, May took three photos of the apparently free-sprited Upton and posted them on YFrog for distribution everywhere.
There are three of them. The one above where Kate's boobs are serving as warmers for a Vegas glass, one of Kate just looking at the Blackberry in a chest-down pose, and one of her sitting legs up in her airplane seat while sporting a really short blue dress. She looks like she boarded the plane just after a party without changing clothes!
And the best news is you can have one of those photos for your website!
That's right. You can embed the photos on your website, email them, or use them in a blog or website or video and distribute them for news commentary so long as you say "It came from this Yfrog channel by M.J. Day," and really use it for news - because it is.
Moreover, Imageshack, which owns Yfrog, allows me to use it according to its own rules:
By displaying or publishing ("posting") any Content on or through the ImageShack Services, you hereby grant to ImageShack and other users a non-exclusive, fully paid and royalty-free, worldwide, limited license to use, modify, delete from, add to, publicly perform, publicly display, reproduce and translate such Content, including without limitation distributing part or all of the Site in any media formats through any media channels, except Content marked "private" will not be distributed outside the ImageShack Services.
So, in plain English, Kate Upton's lovely face and partially-presented boobs are out there for the World to see, and supporting a "Vegas" drinking glass.
A star is born.
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