Thursday, June 15, 2006

Vloggercon: Introducing Neo-Fight.tv




If you remember "Cat's Clicks," a show hosted by Catherine Schwartz on TechTV -- which became G4 Tech TV -- then you'll catch on to "Neo-Fight.tv" an online show that compares tech products. Ben Freedman is the co-host of the show and plays opposite Tiffany Young in a debate over tech products.

In the presentation Ben explains that Neo-Fight is more than a vlog; it's an online show in the form of Rocketboom. Indeed, the program's webpage -- like Rocketboom's -- gives the video viewer a menu of viewing options from Quicktime to Bit Torrent. Moreover the show itself has one set that does not change from episode to episode. So really it's more a TV show than a video diary, with co-hosts, a standard script format that changes only with respect to the kinds of products reviewed, episode names and numbers, and even its own theme music.

I think this is the next wave of vlogs, and I don't hesitate to use the term "vlog" here because one can offer commentary on the video, and the image is presented on a website. I can see a future where the most popular sites are like Blip.tv in that they promote vlog shows in a network. I'm not prepared to write "Move over CBS, NBC,and ABC, because they've got enough content firepower to make a significant dent in the vlog industry. My only question is do they have the courage to take this leap?

A good entrepreneur should not wait for these large bureaucratic firms to figure it out; that could take forever.
Formats available: Quicktime (.mov)

No comments:

Post a Comment