Wednesday, August 04, 2010

Google Adsense payment process problem for YouTube Partners

Susan Boyle has been very good for
YouTube Partners 
If you regularly read this space, you know this video-blogger is a YouTube Partner. YouTube explains that it wants its partners to earn a living from the production of videos, like my commentary on Susan Boyle from April of 2009.

The debut of Susan Boyle resulted in this video-bloggers first 1 million-view-in-one- month video and translated into a nice check.  Susan Boyle's success has been good for many of the 10,000 YouTube Partners.  She had the most watched set of videos on YouTube last year.

Google Adsense reporting subpar

A key part of the YouTube Partner program objective of having its content producers earn a living is the smooth running of the Google Adsense payment system. But as of this writing, the Google Adsense payment process is a problem for YouTube Partners, like myself, who want to know in detail what's happening with the checks that are to be sent.

Using myself as the example, I have signed up for the "secure payment" program, so I'm paid between the 1st and the 5th of each month. Google generally posts the delivery tracking information so you can call and check on the path of your check. But this month, for reasons not known, Google has not done this. A look at the help area revealed that I'm not the only one experiencing the problem.

Google Help Area not reliable

What compounds the problem is the "top contributors" in the help section at times don't know what they're talking about. A lot of misinformation is communicated around the Google Adsense program process, which compounds the frustration of the person waiting for the check.

YouTube itself has taken great steps to improve the YouTube Partner payment reporting program as much as it can. Now, we get reports on monthly video revenue performance all the way down to specific videos on a daily basis. It's the best improvement the program has initiated in the near-four-years I've been in the YouTube Partner program.

But now, Google has to step up its payment process information system. It's the weak link in the YouTube Partner program, and since Zennie62.com blogs also have Google ads, the total network that I've built generates revenue that's paid from Google Adsense.

Hopefully this issue is resolved. Google must improve this, so YouTube Partners can enjoy the fruits of their labor in a timely fashion.

No comments:

Post a Comment