NFL 2006 TV RECAP - MORE THAN 220 MILLION AMERICANS WATCHED NFL GAMES

NATIONAL FOOTBALL LEAGUE
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Joe Browne, Executive Vice President-Communications
Greg Aiello, Vice President-Public Relations
FOR IMMEDIATE RELEASE
NFL 1/9/07
NFL 2006 TV RECAP
VIEWERSHIP INCREASES FOR ALL TV PARTNERS

MORE THAN 220 MILLION AMERICANS WATCHED NFL GAMES

NFL RATES RECORD 66 PERCENT HIGHER THAN OTHER PRIMETIME PROGRAMMING

NFL GAMES ARE 3 OF TOP 7 NETWORK PROGRAMS;
TOP 5 AMONG MEN 18-49; TOP 16 CABLECASTS

Football fans across America continued to tune their televisions to NFL games in large and growing
numbers in 2006. According to Nielsen Media Research, 222 million Americans (up from 195.8
million in 2005) – or approximately three-quarters of the U.S. population – watched NFL games in
2006; and all NFL TV partners experienced increases in viewership for their NFL games.
In 2006 – the first year of new television contracts featuring “flexible scheduling” and earlier start
times for primetime games – viewership increased on all NFL TV partners for the first time since
2002.

INCREASED VIEWERSHIP ON ALL NFL TELEVISION PARTNERS
Network Average Viewers Increase From 2005
CBS 15.2 million +1%
FOX 16.6 million +5%
NBC 17.5 million +7%*
ESPN 12.3 million +41%**
NFL Network 4.1 million --
Source: NFL, Nielsen Media Research
*compared to ABC MNF in 2005
**compared to ESPN SNF in 2005

In addition, NFL viewership on broadcast television finished ahead of network primetime viewership
by its widest margin ever. NFL games on CBS, FOX and NBC averaged 16.3 million viewers – 66
percent higher than the average primetime viewership among the four major over-the-air
networks (9.8 million average on ABC, CBS, FOX, NBC).
NFL VS. PRIMETIME VIEWERSHIP ON BROADCAST TV

NFL on Broadcast NFL
Broadcast Primetime % Advantage
2002 Avg. Viewers 15.8 million 10.3 million 52%
2003 Avg. Viewers 15.5 million 9.9 million 56%
2004 Avg. Viewers 15.4 million 9.8 million 57%
2005 Avg. Viewers 15.6 million 9.7 million 61%
2006 Avg. Viewers 16.3 million 9.8 million 66%

Source: NFL & Nielsen Media Research. NFL regular season on Broadcast television
(CBS, FOX & NBC…ABC prior to 2006). Broadcast primetime on BIG 4 networks (ABC, CBS,
NBC & FOX) all programs, NFL regular season dates used.

Consider these additional end-of-season facts:

• 2006 NFL national games on NBC, CBS (Sunday national & Thanksgiving) and FOX (Sunday
national & Thanksgiving) averaged a 12.1 rating which exceeds playoff broadcast averages for
other sports: 2006 NBA Playoffs (3.8 rating) & NBA Finals (8.5 rating) on ABC; 2006 MLB
Playoffs (6.0 rating) & 2006 World Series (10.1 rating) on FOX.

• NFL games account for 3 of the top 7 programs on network television this season (chart
below). In addition, NFL games account for the top seven (and 9 of the top 10) programs
among men 18-49 (chart below).

• ESPN NFL games accounted for the 16 most-watched basic cable programs in 2006 (chart
below).
• NFL Network concluded its inaugural Thursday and Saturday Night Football package with
each of its eight games ranking as the top-rated show of the day among all programs on cable
networks. The games averaged a 5.4 cable rating and (including fans who watched locally
over the air) 4.1 million viewers.

• NFL games were the top-ranked program locally a record 80 percent of the time – up from
69.3 percent in 2005 and surpassing the previous record of 73 percent set in 2003. That
means that eight of 10 times the NFL game drew higher local ratings than Dancing with the
Stars, CSI or any other popular TV show.

Following are the top network television programs nationally in average total viewers each week:
Network Program Viewers

1. FOX Sunday National Game 21.8 million
2. Desperate Housewives 20.7 million
3. Dancing With The Stars 20.5 million
4. CBS Sunday National Game 19.5 million
5. Dancing With The Stars Results 19.0 million
6. CSI 18.8 million
7. NBC Sunday Night Football 17.0 million*
8. Grey’s Anatomy 16.9 million
9. CSI: Miami 16.1 million
10. Deal Or No Deal 16.0 million
*does not include Kickoff or Christmas games

Following are this season’s top 10 programs on network television in a key demographic (avg. rating):
Men 18-49

Program Rating

1. FOX Sunday National Game 11.3
2. CBS Sunday National Game 9.7
3. NBC Sunday Night Football 9.1
4. FOX Sunday Single Game 7.9
5. CBS Sunday Single Game 7.2
6. The OT (FOX NFL Postgame) 6.8
7. FOX Sunday Regional Game 6.4
8. Heroes 6.1
9. NBC Sunday Night Pre-Kick 5.9
10. CBS Sunday Regional Game 5.8

Broadcast Notes:

Regional -- First window of a doubleheader

National -- Second window of a doubleheader

Single -- Only window on network not airing doubleheader that week.

Source: NFL, Nielsen Media Research, 9/7/06-12/31/06

Following are the 10 most-watched regular-season games in 2006:
Date Program (Game) Viewers

Dec. 3 FOX Sunday National (mostly Cowboys-Giants) 27.6 million
Nov. 26 FOX Sunday National (mostly Bears-Patriots) 24.2 million
Nov. 23 FOX Thanksgiving Day (Bucs-Cowboys) 23.8 million
Nov. 19 CBS Sunday National (mostly Colts-Cowboys) 23.4 million
Dec. 25 NBC Christmas Day (Eagles-Cowboys) 23.2 million
Sept. 10 FOX Sunday National (mostly Cowboys-Jaguars) 22.7 million
Sept. 10 NBC Sunday Night (Colts-Giants) 22.6 million
Oct. 8 FOX Sunday National (Cowboys-Eagles) 22.1 million
Oct. 29 CBS Sunday National (mostly Colts-Broncos) 21.97 million
Nov. 5 NBC Sunday Night (Colts-Patriots) 21.95 million
Source: NFL, Nielsen Media Research, 9/7/06-12/31/06

Following are the 10 most watched programs on basic cable in 2006:
Program, Date Viewers

1. ESPN Monday Night Football (Giants-Cowboys), 10/23 16.0 million
2. ESPN Monday Night Football (Falcons-Saints), 9/25 15.0 million
3. ESPN Monday Night Football (Bears-Cardinals), 10/16 14.23 million
4. ESPN Monday Night Football (Bengals-Colts), 12/18 14.22 million
5. ESPN Monday Night Football (Steelers-Jaguars), 9/18 13.3 million
6. ESPN Monday Night Football (Packers-Eagles), 10/2 12.9 million
7. ESPN Monday Night Football (Packers-Seahawks), 11/27 12.7 million
8. ESPN Monday Night Football (Vikings-Redskins), 9/11 12.6 million
9. ESPN Monday Night Football (Ravens-Broncos), 10/9 12.5 million
10. ESPN Monday Night Football (Patriots-Vikings), 10/30 11.9 million
Source: NFL, Nielsen Media Research, 9/7/06-12/31/06

AFC and NFC Conference Playoffs

From NFLmedia.com

Four games played by the top eight.
That is the quick rundown as the NFL takes the next step towards Super Bowl XLI with its Divisional Playoffs this
weekend that feature the top four seeds in the AFC and NFC conferences.
“The intensity rises,” says Baltimore Ravens quarterback STEVE MC NAIR, who has traveled this route before on the
way to a Super Bowl. “In the regular season, you can make up games. In the playoffs, you lose and you go home.”

In addition to the drama of the weekend due to its sudden-elimination import, there are numerous additional storylines:
• Three games are between teams now either tied in wins (Indianapolis-Baltimore) or separated by only one win
(Philadelphia-New Orleans and New England-San Diego).
• There are two 2006 regular-season rematches (Philadelphia-New Orleans and Seattle-Chicago).
• One game features the NFC’s top seeds of the past two seasons (Seattle, 2005; Chicago, 2006).
• Another game – New England-San Diego – pits a three-time Super-Bowl-winning quarterback – TOM BRADY –
against a QB making his first postseason start – PHILIP RIVERS.

The lineup for all this excitement:

NFL DIVISIONAL PL AYOFF WEEKEND

Saturday, January 13
AFC: 4:30 PM ET
Indianapolis (13-4) at Baltimore (13-3) (CBS-TV)

NFC: 8:00 PM ET
Philadelphia (11-6) at New Orleans (10-6) (FOX TV)

Sunday, January 14
NFC: 1:00 PM ET Seattle (10-7) at Chicago (13-3) (FOX-TV)

AFC: 4:30 PM ET New England (13-4) at San Diego (14-2) (CBS-TV)

Steve Jobs And Apple Show iPhone At Mac World

Apple Computer's chief executive, Steve Jobs, unveiled on Tuesday a new mobile phone that downloads and plays music as well as a set- top box that allows people to stream video from their computers to their televisions.

Jobs said Apple's iPhone would "reinvent" the telecommunications sector and "leapfrog" past the current generation of hard-to-use smart phones.

Cal-Sac State -01 - Steve From CAA Awards Committee

Cal-SacState-01
Originally uploaded by egbubba.

I recognize this guy on the left from serving on the awards committee of the California Alumni Association. Steve's his name. I always see him but he never says hello to me.

He seems to be one of the kind of African American men that don't want to be seen talking to other blacks in a meeting situation. I'm serious. I hate to say it, but everyone else I've served with talks to me except him. Just Steve.

Earl Robinson was a direct contrast to him by far; had no problem talking to me and let's face it -- there were only a handful of us on the CAA so what's wrong with talking? Nothing! Well, this is sure to change all that!

Disney World's Tigger Strikes Teen In The Face - Video

Well, you do have to see this. It seems whomever was playing Tigger at Waly Disney World in Florida had enough of this particular teenager and hauled off and hit him. I've seen it again and again. Disney can't have this kind of behavior from its characters.

Check it out:

Atlanta Falcons Hiring Louisville Cardunals Coach Bobby Petrino

Hopefully Falcons Owner Arthur Blank THINKS he has the right man for the job now...
see my comment at the end

From the NY Times.....
Louisville’s Petrino to Leave for the N.F.L. and the Falcons


By PETE THAMEL
Published: January 8, 2007

When Coach Bobby Petrino signed a 10-year contract extension last summer at Louisville, he insisted that it include a million-dollar buyout as a sign of his commitment to the university.
Skip to next paragraph
Lynne Sladky/Associated Press

Petrino signed a 10-year contract extension last summer with Louisville, but decided to leave to take the head-coaching job with the Atlanta Falcons.
Division I-A

At the news conference announcing his extension, Petrino said that Louisville was the place where he and his family wanted to be.

“I want everyone to really believe it,” Petrino said in July.

But in what is becoming a familiar trend on the coaching carousel, it did not take long for him to have a change of heart. Louisville announced last night that Petrino was taking the head-coaching job with the Atlanta Falcons. He will replace Jim Mora, who was fired.
The Louisville sports information director, Kenny Klein, said in a telephone interview last night that Petrino informed the athletic director Tom Jurich and the Cardinals team of his decision yesterday.

Klein said that Jurich typically did not put buyouts in contracts, but Jurich did so at Petrino’s request. That was because until Petrino, 45, declared his undying love for the university this past summer, he had been regarded as a flirt in coaching circles.

In the last three years, he talked with Auburn, Louisiana State, Notre Dame and the Oakland Raiders about coaching vacancies. But all of that wanderlust appeared to dissipate with the comments that followed the signing of his 10-year, $25 million contract.

“I know I’ve said it, that this is where my family wants to be,” Petrino said. “This is where I want to be. I want everyone to really believe it."

His words were not unlike those of Nick Saban, who left the Dolphins last week to take the job at the University of Alabama despite multiple denials. Also, earlier this off-season, Dennis Erickson left Idaho for Arizona State despite saying that the Vandals job would be one he would be happy to retire from.

Petrino was 41-9 in his four seasons at Louisville, where he became known as one of the top offensive masterminds in college football. He led the Cardinals to the biggest win in the program’s history last week when they defeated Wake Forest in the Orange Bowl. They finished this season 12-1 and would have been considered a top contender for the national title in 2007 if the junior quarterback Brian Brohm and the junior tailback Michael Bush had returned for their senior years.

Instead, Louisville will be looking for a new coach. The top name on the list will most likely be Tulsa Coach Steve Kragthorpe, whom Jurich has long admired from afar.

“I certainly appreciate all the hard work he did in elevating this program to where it stands today,” Jurich said in a statement last night. “I wish him and his family all the best. We’re going to move quickly in hiring our next coach to keep our momentum going.”

It will be interesting to see how Petrino’s low-key personality meshes with N.F.L. life.

He could struggle with the media scrutiny and dealing with the egos of N.F.L. players. He’ll also have the challenge of trying to maximize the talents of quarterback Michael Vick, who despite his talent and promise, has not been able to win consistently in Atlanta.

Petrino’s hiring came as something of a shock in N.F.L. circles; his name had not come up as a possible candidate.

So no one knew this was coming?? I don't buy it! Somewhere someone had to know... I believe that when the other "usual" suspects were not called-or in the case of Bears D-Coordinator Ron Rivera, called back. you had to know something weird was going to happen. Not that Petrino isn't a good coach, Quite the opposite, he is a very good coach. but as stated above, will he "mesh" with the pro style of "getting things done"....

What Did Miss Nevada 2007, Katie Rees Do To Lose Her Crown? Take A Look!

What did 2007 Miss Nevada Katie Rees -- pictured in the red blouse -- do to lose her crown and yet be given no second chance, unlike Miss USA Tara Conner? Well, she was partying a bit too much and was captured on camera. What she did could be described but the photos are not X-rated, but R-rated and some of the tame ones are included here.

Why would she, or any young girl, do this? I'll explore that in a future post because it's a good question.

Who is Katie Rees? According to Wikipedia...

Katie Rees (born 11 August 1984 in St Petersburg, Florida) is a former American beauty queen who has held the Miss Nevada USA title. She was to compete in the Miss USA 2007 pageant but was dethroned in December 2006 following the release of pictures of her semi-naked, kissing, sucking the nipples of other women, and simulating cunnilingus at a Florida nightclub three years prior.

Rees won the Miss Nevada USA 2007 title in a state pageant held in Las Vegas on 8 October 2006; it was her first attempt at this title. Rees was crowned by outgoing titleholder Lauren Scyphers. Her "sister" titleholder, Miss Nevada Teen USA 2007, was Danielle Hashimoto.

Controversy

On 20 December 2006, allegations of Rees exhibiting raunchy behaviour in a Florida nightclub were made, and several photographs of Rees exposing her breasts, kissing and licking other women, and simulating sexual acts were released to the media.[1] This followed a scandal involving Miss USA 2006 Tara Conner, in which news reports claimed Conner had been drinking underage; Conner was allowed to retain her title.



On 21 December 2006, Rees was stripped of her crown by the Miss Universe Organization,[2] with the approval of pageant co-owner Donald Trump. She was succeeded by pageant first runner-up Helen Salas, who will represent Nevada in the Miss USA 2007 pageant in March.

Becca Manns Picks Up Where Texas High School Cheerleaders Leave Off - Litterally

Not to be out-done in the young-white-girl-gets-naked-has-picts-taken-which-are-on-Internet storyline is Becca Manns. Becca Manns is the University of Louisville Cheerleader who had her sexy pics spread all over the Internet. Some say it was the fault of a jealous boyfriend, but whatever the reason Manns was kicked out of college entirely and her parents are fighting to get her back in. This is far worse than anything Britney Spears has done, but given the buzz on this, she may start later on.

Time Out! Click here to buy or sell NBA home tickets online!

I've got to wonder why it is that the woman of focus is always white and blonde? Why? I mean it's not as if there aren't Black women out there shakin it for the camera, right? But the ones that are always mentioned are blonde. That's weird. It can be this or some teacher-sex scandal, but the one constant is the woman is a hot blonde.



I don't think that's the fault of hot blondes, but rather a kind of racial and sexual discrmination commonly practiced. But what seems to make this just fine with the people in charge is how many women-of-color are going to step-up and claim equal time with horny white chicks?

I am waiting for the one who does. It could happen with the right backing. Meanwhile, Ms. Manns should consider the sex industry.

The Apprentice LA: Resting In Its Own Tent City

I'm watching The Apprentice LA now and as a person who's not missed one of these segments, I've got to write that I'm not really down with the LA style. OK, I like the women -- who would not?

But look, the relocation to LA was just plain stupid. New York's the center of commerce, so either keep it there or if Donald Trump's going to try a new city, it should have been Chicago.

But LA? It's not working for me.

The other aspect of the problem with this show is that by placing one group in a mansion and another -- the losing group -- in a kind of tent city, the drama and interplay of the people as a whole is totally destroyed. There's no rivalry to really sink one's teeth into at all. Whoever came up with that idea may have doomed Apprentice LA to a tent city of its own, right at the bottom of the ratings.

Finally, while his daughter's certainly good-looking, I can't see her as a viable replacement for Carolyn. She just does not have "it." What she has is a bitch-approach that she thinks passes for being a woman in business. It's played. I know far too many women who are not like her and get the job done just as well.

I'm not sure this is the right formula..

Time will tell.

NFL Superad - Vote At http://www.nfl.com/superad/vote

Today's the day -- and the last day -- to vote for your favorite Super Bowl ad. The winner gets a trip to Super Bowl XLI in Miami. You can see all of them at Super Bowl Ad

Zennie Returns!

Yep. I'm back. It was just a long layoff and much needed rest, not to mention a landlord controversy. But I'm back!

mnhsfabfive2007's photos - Texas High School Cheerleader Scandal Pt 2

ME!!!
Originally uploaded by mnhsfabfive2007.

More of her or as she put's it "Me." As to the rest of the story...

From MSNBC...Jan. 2, 2007 - The pictures posted on MySpace.com looked like the latest installment of "Girls Gone Wild." In them, cheerleaders from McKinney North High School in Texas exhibited all variety of bawdy behavior. One shot showed a bikini-clad girl sharing a bottle of booze with a friend. Another featured a cheerleader and several other girls in risqué poses offering glimpses of their panties. But the most infamous photo of all was taken in a Condoms To Go store. Five smiling cheerleaders dressed in uniform posed with large candles shaped like penises. At least one of them appeared to be simulating fellatio. "It would be an overstatement to describe any of the photographs as pornographic, but it would be an understatement to describe them as harmless high jinks," wrote Harold Jones, a lawyer hired by the school district to investigate the incident. "Quite frankly, I personally found it 'creepy'."