Tuesday, June 23, 2009

Perez Hilton v. Wil.I.Am, Black Eyed Peas: Hilton melts down



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Perez Hilton lost it on video Monday.

On Monday morning the famous blogger went to an after-party (who came up with that term?) to celebrate the winners of the MuchMusic Awards in Toronto, Canada. But Hilton has a history of insulting celebrities and one of them, Fergie of the Black Eyed Peas, has been his favorite to criticize, even though they're reportedly friends. Here's an example of what Hilton's written about Fergie:

Oh, Fugly!

Why??????

The usually sometimes fashionably dressed singer was spotted in London with the Black Eyed Peas attending a BBC Radio One interview.

And it was nice to see Fergie wasn't a total diva and even took time to sign autographs for her fans.

She was sporting a "unique"-looking braided ponytail. The 34-year-old also opted to wear some futuristic, mirror-inspired sunglasses.

There are other pages on Hilton's site that are filled with not-so-flattering comments about Fergie. So it's understandable that Fergie would approach Hilton at the first party at one club and which led to Wil.I.Am approaching Hilton at another venue, the Cobra nightclub early Monday morning. Hilton called the rapper a variation of the "F-word" that has the Gay Community upset with him.

Polo Molina, the band's tour manager would eventually punch Hilton outside the club.

While Hilton says he was with Lady Gaga (who has a massively cool website to go with her hit "LoveGame"), there's no mention of the incident on her site or her Twitter page or her Facebook fan page. So when Hilton tweets:

@iamtherealwill There are multiple witnesses. You can deny all you want. The truth is the truth and I am telling the truth.

I wonder who Hilton expects to step forward to take up for him, even with Molina's surrender to police. From this it's clear Hilton's on his own here; Lady Gaga's not issuing any kind of statement to indicate she was a witness to the matter. And given Hilton's actions, captured and presented on video by TMZ.com, Molina could claim he was acting to defend a friend who was being attacked by Hilton; that friend would be Wil.I.Am.

We have in the video above, both sides of the story: Wil.I.Am's video posted this morning and Perez "meltdown" video posted around noon Pacific Standard Time. Both videos explain what happened, with one main difference: Wil.I.Am said "a fan" "got into Perez' face" and Hilton said it was Molina who hit him in his video.

But Perez Hiton Twittered that Wil.I.Am struck him, which is completely false. I suppose Molina's turning himself in to the Toronto Police makes the matter moot, but pointing a finger at Wil.I.Am for the purpose of gaining more attention to the story is really pathetic. And even more so is Hilton's total meltdown in his video, which you can see above.


 Perez Hilton's meltdown may signal the end of ambush journalism

As the video plays, Hilton first speaks calmly if angrily, but toward the end starts crying and yelling, saying some really vile things about Fergie and The Black Eyed Peas; a performance which essentially confirms their claims that he has something against them. Hilton's performance has done little to win him fans on Twitter or anywhere else. Shockingly, a small percentage of people openly express that they're happy he was beaten up and that view was shared on Twitter and message board and my YouTube video comment page. He even acknowledges this on his Twitter page:

@johncmayer And people DO want to see me hurt. That's what I've been reading over and over again. But it's cool. I'll be back 2 normal tomm.

And look at the way he insulted actress Kirstie Alley on Twitter just two hours ago:

@kirstiealley I'm 31 years old. You're 58. But it seems like you have the mental maturity of a 13 year old. Way to go! about 2 hours ago from web in reply to kirstiealley

And Hilton wonders why he gets all the bad Karma! It's not right that Molina hit him, but it's also very wrong that Hilton uses words as fists in part because its legal to do so, or so he thinks. In my view, this event is one more nail in the coffin of true free speech; a law will be passed at some point to curb this behavior. One can't go around pushing buttons just for kicks or for news.


Hilton's approach may have met its waterloo


For five years Hilton's built and cultivated an image as a blogger who picks on people to generate web traffic with the objective of then drawing paying sponsors, even calling himself the "Gossip Gangsta,"; this fight in Toronto was the classic example as Hilton was the aggressive player, verbally abusing Fergie and Wil.I.Am, and even stating in his meltdown video that there's no law against talking about someone in the fashion he's mastered.

That is true, but if Hilton keeps up "blog thug economics" he may spur a new law to curb such practices in the future. Recording artist John C Mayer has engaged in a lively "discussion" with Hilton on Twitter and while he's trying to get Hilton to clean up his act, Hilton's responses show he has no interest in doing so, but to be honest, Mayor's not really trying to calm him down either, because Mayor's unhappy Hilton made him his Monday target in his website, writing that he was "boring" his father on an outing for Father's Day.

Wow.

Perez Hilton: @johncmayer All I really care about in this world is doing right by my family and my dog, and sharing and listening to music.24 minutes ago from web in reply to johncmayer

John C. Mayor: @perezhilton because today, the fourth wall came crashing down. Mario, you are human. I call upon Twitter to be kind to you. #perezisokbyme17 minutes ago from web

John C. Mayor: @perezhilton now you sit down behind that Tandy computer and you hash out a Doogie diary. Be sure to pause, think, and keep typing.18 minutes ago from web

Perez Hilton: @johncmayer I'm not human! I'm a monster! Good night, John Mayer.14 minutes ago from web in reply to johncmayer

John C Mayor: @PerezHilton Good night Perez, you dumb shit. #perezisokbyme 13 minutes ago from web in reply to PerezHilton

Between Hilton's tactics and the equally questionable actions of TMZ.com, which sends young college students out to point camcorders in the face of stars in LA and ask them stupid questions, we're seeing the future of news: do something to get people to respond then report on the response. Fox News has used this style of "ambush journalism" many times over the past fives years and now other media outlets are using it against them.

Perhaps Hilton's unfortunate beatdown is a road to the end of this practice but given that people like to read about them, it may be the beginning of something new. Sadly, I think it's going to take someone losing their life before this circus is halted for good.

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