Pro Choice is the largest distributor of professional hair and nail products in America.
According to Legal Newsline, the judgement, handed down last week, calls for Pro Choice to pay $1.25 million in penalties and costs and calls for CVS Pharmacy, Rite Aid, Long's Drug Stores, Walgreen Company, Ralphs Grocery Company, Kmart and Target to take Pro Choice products down immediately. In a statement Jerry Brown said:
"Pro's Choice sold thousands of containers of pollution-causing hair products to consumers who unknowingly exposed themselves and the environment to harmful pollutants," Brown said. "Today's agreement will remove products from store shelves that pollute our air and exacerbate respiratory diseases such as asthma."
Pro Choice's products contain levels of air contaminants that are above the states limits for volatile organic compounds, which contribute to Ozone at ground level. Contrary to Ozone in the upper atmostphere, Ozone at ground level is dangerous.
Pro Choice purchases domestic products overseas and then re-ships them to America, selling them below suggested retail value. The previous blog entry related to CVS concerned the problem of CVS selling expired products around the nation; this court order is related to pollutants in Pro Choice products, some of which may fall under the same expired products issue.
Regarding the California Governor's Race, while the California Attorney General filed suit against Pro Choice in 2006, any action taken by the AG's Office that results in a statement issued by Jerry Brown has to be seen via the lens of the Governor's Race. Because of Brown's unique position, he can campaign just by doing the work of the office.
Stay tuned.
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