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For whatever reason - proximity to each other in Silicon Valley, a mutual admiration for the culture of each firm, or more concretely Apple's constant drive to make its computers the best for video-bloggers - it seems Apple Computer and YouTube are all but one company.
Consider that according to Apple Insider, Apple now has built in support for YouTube across all of the latest versions of its main product lines: IPhone, Apple TV, iMovie, and now QuickTime. Soon, you will be able to directly upload your QuickTime-based video to YouTube right from the upcoming QuickTime X Player software (and part of the Mac OS X 10.6 Snow Leopard operating system to be released this summer).
Why is this a big deal?
Consider what a video-blogger has to do as of this writing to upload a video. Let's take the one I installed today regarding ESPN and The Oakland Raiders. First, I used my Flip Video Camera to record my monologue, then took the camcorder and plugged it into my MacBook. That action opened the Flip Video software and I downloaded the clips I created. Then I opened iMovie6 (I'm not a fan of the current version of iMovie), edited and compressed the clips, and the result was a ".mov" file that I can open in QuickTime. Instead I used TubeMogul to upload the video to multiple sites including YouTube, Blip.tv, and Viddler.
(As a note, never use just one video-distribution site. You'll be sorry. More on why in a later installment.)
Now there are occasions where my video files are larger than 500 MB, making TubeMogul unusable. For those scenarios and this new provision I could just open QuickTime and do the uploading from there. What I love is Apple Computer has made creating video-blogs a nearly super simple task. And YouTube has altered its site such that its easier than ever to actually earn revenue from making videos and promoting ones channel. To digress for a moment, I can now embed a small version of my YouTube channel on a blog or website, like so:
But the bottom line is the constant advance of the mating of Apple and YouTube for the benefit of video-bloggers. Videoblogging is the next frontier of media but many people are still intimidated by it. Hopefully as these developments continue, more and more people will take up videoblogging in much the same way they blog today.
