Sunday, May 31, 2009

Widgetbox.com - On Widgets and The Web



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YouTube , Yahoo, MySpace, DailyMotion, Blip.tv, StupidVideos, Sclipo and Viddler


Widgets are identified as the next hot "app" by many in the digital media industry, and from an upcoming video episode of "The Blog Report With Zennie62" created by Producer Sierra Choi, widgets were the talk of the Digital Hollywood conference in Santa Monica. But what are widgets? Why are they important?

I recently had the pleasure of visting San Francisco-based Widgetbox.com. There, I talked with Ryan Spoon, the Vice President of Marketing for the company, a visit faciliated by my friend Steve Kloft, a Widgetbox consultant whom I call "The Legendary Steve Kloft" for his Internet marketing exploits.

Our interview, captured in full in the video that accompanies this blog, was aimed for those who've never heard of "widgets" and don't know what they do. And after our talk, I was treated to a look at Widgetbox's "hack day" staff preparation. But first, a few observations about the culture of the company itself.

What I like about Widgetbox is the same for almost every Internet company I've ever visited or been involved with in some way: it's fun. There seems to be this standard format where the staff is a mix of the techy programmers and the people doing other business functions in one place - programming is not outsourced.

Also, Widgetbox, like many Internet firms in the Bay Area, is "young" not just in age - three years - but in that the staff is young. All of the Widgetbox people I met looked to be in their 20s and 30s. And, of course, there's always a remote staffer or two, in Widgetbox's case, in Boston. There's a dry-erase board with notes on whatever, and in general an open, freeform environment of people who really seem to like what they do.


What's a Widget?


According to Spoon, widgets are "portable pieces of content on the web." Any content that can be shared on a website, a blog like this one, or a social networking page like Facebook. (For the reader, "content" is anything posted in a website for your consumption: text in a news article, or photos, or videos, or sound as in a music podcast.)

The idea with widgets is for you to not have to go to a particular site to see that site's content. Regarding their value to society, "Widgets help with communication," Spoon says, "Communication can mean you pulling in content: SF Chronicle, ESPN, that can be my personal blog. It also allows two-way communication, where people taking content and putting it in places where it can be read from both sides. That would be Facebook."

Spoon talks about Widgetbox's most popular product, "The Baby Ticker", shown here:



The Baby Ticker is an interesting device that allows one to establish a countdown to the birth of an expected child; an animated baby actually grows in a "womb" in the widget itself. Spoon says "three-quarters of a million" people have downloaded the widget since its creation.

Widgets play a central role in the establishment of "web-portability" and many data-aggregation companies are "widgetizing" their services. For example, I use news widgets on the blogs in my network, including Zennie62.com, Oakland Focus, and the NFL Business Blog. Those widgets consists of the headlines of the day from other news organizations. So you don't have to go to those sites to get their news. You can "pull" their content from the widget; on the other hand, the maker of the widget is "pushing" their content to you using the widget. This is a widget made for me by Widgetbox consultant Steve Kloft for me, and is a combination of all of my most accessed feeds, from YouTube.com to SFGate.com, CNN, and Zennie62.com:



As you can see, the widget serves as a portable one-stop place on the web which can be embeded anywhere and as many times as possible, up to millions of times. Anyone who has a website that subscribes to a feed, or a blog site, or videos or podcasts and place (or "aggregate") their feeds to one widget of their own design.

Because of this portability of online information, widgets serve as a threat to the idea that people will go to one place on the web for news or information: that's less so and widgets are driving this process of fragmentation even as much as RSS(Really Simple Syndication)feeds.

Spoon says that site traffic (called "hits" on the street) is always going to be important in this era of web-portability but the business model is different, and there has been talk of micropayments (Which I personally think is a terrible loser of an idea and I'll explain why in a separate post.). "News is based on what my network is telling me is popular, or what's relevant to me", he says "If the content is good, ultimately you can do a lot with it."

Spoon then used his personal widget from his blog Ryanspoon.com as an example of Widgetbox's latest product "Blidget Pro."



As Spoon explains, "what is appearing here is RSS". What appears on Spoon's widget is what he wrote on his blog, yet the widget is here in this blog post; again, we don't have to go to his site.

The propagation of widgets actually increases total traffic to the main site. The widget serves as a kind of satellite website. But if the widget's not monetized you don't make money from the increase in traffic. That's the problem facing content producers from newspaper organizations to bloggers.

A Tour of Widgetbox on "Hack Day"

After my talk with Spoon, I was introduced to the staff of Widgetbox and the company's founder and Chief Technology Officer Giles Goodwin who walked with me and talked about the staffers and "Hack Day." As the video shows, the staff sits in a closet-set group of interlocking desks with computers and rolling chairs that facilitate interaction. The group consists of programmers specializing in Java, and Ruby, and an operations manager and web designers, support and "user interface" specialists and content developers (which calls for a knoweldge of HTML and Flash coding).

The day of my meeting was called "Hack Day" where the staff members works on their individual projects for the entire day (rather than other work), then presents them to each other at 4 P.M. Some of the interesting work includes a new way to embed widgets into websites and a new search system. That reminded me of a visit to Pixar in 1996 when I worked for the Mayor of Oakland and the digital animation firm was based in Richmond, CA (it's now in Emeryville, CA). Pixar, known for its creative staffers, had a similar kind of Friday event which was part happy hour, stage theater, and "hack day."

Widgetbox is one of several companies in a segment, widgets, of a growth industry, digital media. As more publishers and now television networks move online following the growing number of people who get their information from the web, there will be more ad dollars moving toward web-based sources. While widgets may fragment information on the web, they open new opportunities for revenue-generation and usher in a new era of digital media.

Star Trek Director J.J. Abrams Talks Trek Movie Making with Blunty

A great video of an interview with Star Trek Director J.J. Abrams. He confirmed my earlier contention that the shorter dialog was reflective of "modern times" - not sure that's a good thing but I loved the movie.

Friday, May 29, 2009

Oklahoma Highway Patrol fight with EMT

Why are these Oklahoma Highway Patrol officers trying to choke this African American EMT, when they just peacefully talk to the white EMT?

"Save The Parkway Theater" Community Meeting, Sunday May 31



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The Parkway Theater's last day of operation was March 22, 2009, and while it seemed this Oakland institution would be a thing of the past, the undying sprit of a group of Oaklanders and the participation of thousands of members of the community (and the World, with former-Oaklanders and current Parkway fans overseas too) have kept the dream of reopening the unique theater alive.

In case,you missed the lastest news, Carolyn Jones of The SF Chronicle broke the story of a "midwestern group of investors" called the Motion Picture Heritage Company (MPHC) and their plan to buy the Parkway Theater building from the landlords and revive the movie business that was within it. Patsy Eagan's blog OaklanderOnline tells us the group came to discover the Parkway via the efforts of Parkway Programming Director Will "The Thrill" Viharo, who presented the I Like the Parkway site to Bill Dever, the representative of MPHC.

But none of this could have happened without the tireless involvement of Peter Pierto, Patsy Eagan, Councilmember Pat Kernighan, and the members of the original Facebook group "Save The Parkway" which led to the development of the "I Like The Parkway" Site.

Still, I can't help but feel sorry for Catherine and Kyle Fischer who created the whole concept of having pizza and beer at a movie in 1996, raising $140,000 with zero aide from the City of Oakland because they didn't want it. Under the plan, the landlord gets money for the building, but it seems the business model the Fisher's started, lives on without them at the place where they created it. That's got to hurt them, big time. It hurts me just to think about it.

Sunday's Meeting

Patsy informed me the Save the Parkway group is having another community meeting this Sunday at Rooz Cafe at 1918 Park Blvd in Oakland. By the way, there are two Rooz Cafe locations, so for those who think they know where it is and have the Piedmont Avenue store in mind, here's a map:


View Roos Cafe, 1918 Park, Oakland in a larger map


Regarding the meeting itself, Patsy's email reads:

Details of this pending deal shall be revealed this Sunday, May 31, at Rooz Cafe. The meeting kicks off at 3 p.m. and will serve two purposes: 1) to update the community about the said investor, and 2) reach consensus on what the public wants in their new theater. You can start this process by completing the survey at iliketheparkway.com. Following the meeting, attendees are invited to fest former Parkway employees at the Parkway Lounge. Cocktails will flow at 5 p.m.

Please join us Sunday and participate, even if you're just getting involved in this project.

A Long Short Journey

Frankly, I'm amazed and delighted to see this happen so quickly, even as it seems like a lot of water flowed under this bridge since the last day of the Parkway's operation. For those who may be just now aware of the history of the closure of the Parkway, here are two videos I created, the first one is from the cinema's last day, and the second is from the first community meeting held at the same Rooz Cafe location that's the venue for Sunday's meeting.

The Last Day Of The Parkway Theater:



First "Save The Parkway Theater" Meeting:

Wednesday, May 27, 2009

current free agent list from NFLMedia.com

2009 NFL UNRESTRICTED & RESTRICTED FREE-AGENT SIGNINGS AS OF 5/21/09
(Based on official notification to NFL office)
1) 125 UNRESTRICTED free agents have signed with a NEW team:

TEAM
PLAYER
FORMER TEAM
DATE REPORTED
Arizona Cardinals
CB Bryant McFadden
Pittsburgh
3/11

RB Jason Wright
Cleveland
3/18
Atlanta Falcons
LB Mike Peterson
Jacksonville
3/11

C Brett Romberg
St. Louis
3/10
Baltimore Ravens
C Matt Birk
Minnesota
3/5

CB Chris Carr
Tennessee
3/18

CB Dominique Foxworth
Atlanta
2/27

TE L.J. Smith
Philadelphia
3/20
Buffalo Bills
QB Ryan Fitzpatrick
Cincinnati
2/28

C Geoff Hangartner
Carolina
3/2

G Seth McKinney
Miami
4/8

RB Dominic Rhodes
Indianapolis
4/20

LB Patrick Thomas
Kansas City
3/20
Chicago Bears
S Josh Bullocks
New Orleans
3/12

T Frank Omiyale
Carolina
2/28
Cincinnati Bengals
WR Laveranues Coles
NY Jets
3/5

DT Tank Johnson
Dallas
4/8

QB J.T. O’Sullivan
San Francisco
3/10
Cleveland Browns
LB Eric Barton
NY Jets
3/16

CB Corey Ivy
Baltimore
3/19

DE C.J. Mosley
NY Jets
3/9

CB Hank Poteat
NY Jets
3/10

T John St. Clair
Chicago
3/18

T Floyd Womack
Seattle
3/16
Dallas Cowboys
LB Keith Brooking
Atlanta
3/2

DT Igor Olshansky
San Diego
3/9

S Gerald Sensabaugh
Jacksonville
3/11
Denver Broncos
RB JJ Arrington
Arizona
3/5

RB Correll Buckhalter
Philadelphia
2/28

LB Andra Davis
Cleveland
2/28

S Brian Dawkins
Philadelphia
3/2

NT Ronald Fields
San Francisco
3/3

WR Jabar Gaffney
New England
2/28

CB Andre’ Goodman
Miami
3/3

T Brandon Gorin
St. Louis
4/18

CB Renaldo Hill
Miami
2/28

RB LaMont Jordan
New England
3/4

LS Lonie Paxson
New England
2/28

DT Darrell Reid
Indianapolis
2/28

QB Chris Simms
Tennessee
3/5

G Scott Young
Cleveland
3/13
Detroit Lions
CB Phillip Buchanon
Tampa Bay
3/5

TE Will Heller
Seattle
3/17

DT Grady Jackson
Atlanta
3/5

WR Bryant Johnson
San Francisco
3/2

T Daniel Loper
Tennessee
3/11

CB Eric King
Tennessee
2/28

RB Maurice Morris
Seattle
2/28

RB Terrelle Smith
Arizona
4/17

LB Cody Spencer
NY Jets
3/9
Green Bay Packers
C Duke Preston
Buffalo
3/30
Houston Texans
NT Shaun Cody
Detroit
3/30

QB Dan Orlovsky
Detroit
3/2

G Adrian Jones
Kansas City
5/18

DE Antonio Smith
Arizona
3/2
Indianapolis Colts
LB Adam Seward
Carolina
3/20
Jacksonville Jaguars
S Sean Considine
Philadelphia
2/28

T Tra Thomas
Philadelphia
3/9
Kansas City Chiefs
LB Monty Beisel
Arizona
3/17

WR Terrance Copper
Baltimore
3/17

CB Travis Daniels
Cleveland
3/10

WR Bobby Engram
Seattle
3/17

G Mike Goff
San Diego
3/26

G Eric Ghiaciuc
Cincinnati
4/30

TE Sean Ryan
San Francisco
4/21

LB Zach Thomas
Dallas
4/13
Miami Dolphins
G Joe Berger
Dallas
2/27

CB Eric Green
Arizona
3/12

C Jake Grove
Oakland
3/3
Minnesota Vikings
CB Karly Paymah
Denver
3/19
New England Patriots
DT Damane Duckett
San Francisco
3/23

C Al Johnson
Miami
3/16

S Brandon McGowan
Chicago
5/5
New Orleans Saints
TE Darnell Dinkins
Cleveland
3/23

FB Heath Evans
New England
3/12

CB Jabari Greer
Buffalo
3/5

DE Tony Hargrove
Buffalo
5/18

C Nick Leckey
St. Louis
3/18

S Pierson Prioleau
Jacksonville
3/25

S Darren Sharper
Minnesota
3/24
New York Giants
DT Rocky Bernard
Seattle
3/2

LB Michael Boley
Atlanta
2/28

S C.C. Brown
Houston
3/4

DE Chris Canty
Dallas
3/2
New York Jets
DT Howard Green
Seattle
3/16

LB Larry Izzo
New England
3/11

S Jim Leonhard
Baltimore
3/3

LB Bart Scott
Baltimore
2/28

CB Donald Strickland
San Francisco
3/25
Philadelphia Eagles
T Stacey Andrews
Cincinnati
2/28

S Rashad Baker
Oakland
3/11

S Sean Jones
Cleveland
3/9

RB Leonard Weaver
Seattle
3/23
Pittsburgh Steelers
WR Shaun McDonald
Detroit
5/1

CB Keiwan Ratliff
Indianapolis
4/27
Oakland Raiders
T Khalif Barnes
Jacksonville
3/16

DT Ryan Boschetti
Washington
4/1

S Keith Davis
Dallas
5/21

QB Jeff Garcia
Tampa Bay
4/6

T Marcus Johnson
Minnesota
4/6
St. Louis Rams
TE Billy Bajema
San Francisco
3/31

QB Kyle Boller
Baltimore
4/6

C Jason Brown
Baltimore
3/10

S James Butler
NY Giants
3/12
San Diego Chargers
LB Kevin Burnett
Dallas
3/12
San Francisco 49ers
DE Demetric Evans
Washington
3/10

LB Marques Harris
San Diego
5/1

WR Brandon Jones
Tennessee
2/28

RB Moran Norris
Detroit
3/3

T Marvel Smith
Pittsburgh
3/30
Seattle Seahawks
DT Colin Cole
Green Bay
3/2

WR T.J. Houshmandzadeh
Cincinnati
3/3

TE John Owens
Detroit
3/5

LS Bryan Pittman
Houston
5/18
Tampa Bay Buccaneers
LB Angelo Crowell
Buffalo
3/23

QB Byron Leftwich
Pittsburgh
4/14

K Mike Nugent
NY Jets
3/4

RB Derrick Ward
NY Giants
3/3
Tennessee Titans
CB DeMarcus Faggins
Houston
4/2

DT Jovan Haye
Tampa Bay
3/3

WR Mark Jones
Carolina
3/20

QB Patrick Ramsey
Denver
4/6

WR Nate Washington
Pittsburgh
3/3
Washington Redskins
DT Albert Haynesworth
Tennessee
2/28

DE Renaldo Wynn
NY Giants
3/24




2) 88 UNRESTRICTED free agents have re-signed with their OLD team:

TEAM
PLAYER
DATE REPORTED
Arizona Cardinals
DE Bert Berry
3/20

G Elton Brown
3/25

CB Ralph Brown
3/27

P Ben Graham
3/2

LB Clark Haggans
3/17

QB Brian St. Pierre
3/2

QB Kurt Warner
3/5
Atlanta Falcons
DE Chauncey Davis
3/4

LB Tony Gilbert
2/27

DT Jason Jefferson
3/3

LB Coy Wire
2/27
Baltimore Ravens
QB Todd Bouman
4/6

LB Ray Lewis
3/9
Buffalo Bills
T Kirk Chambers
3/4

RB Corey McIntyre
3/3
Chicago Bears
RB Kevin Jones
3/9
Cincinnati Bengals
RB Cedric Benson
3/4

LB Darryl Blackstock
3/2

S Chris Crocker
3/5
Cleveland Browns
CB Mike Adams
3/6
Denver Broncos
DE Kenny Peterson
3/10

TE Jeb Putzier
3/16
Detroit Lions
RB Aveion Cason
3/9

G Damion Cook
3/5

WR Keary Colbert
5/7

T George Foster
4/6
Green Bay Packers
DE Mike Montgomery
3/23
Houston Texans
S Nick Ferguson
3/12

C Chris White
2/27

S Eugene Wilson
2/27
Indianapolis Colts
S Matt Giordano
4/18

LB Tyjuan Hagler
4/8

C Jeff Saturday
2/27
Jacksonville Jaguars
C Brad Meester
2/27

CB Scott Starks
2/27
Kansas City Chiefs
S Jon McGraw
3/6
Miami Dolphins
S Yeremiah Bell
2/27
Minnesota Vikings
LB Heath Farwell
3/6

DT Jimmy Kennedy
3/11

TE Jim Kleinsasser
2/28

S Benny Sapp
3/10
New England Patriots
P Chris Hanson
3/5

G Russ Hochstein
3/2

S James Sanders
3/5

DT Kenny Smith
4/22

S Tank Williams
3/16

DE Mike Wright
3/16
New Orleans Saints
QB Joey Harrington
3/30

WR Devery Henderson
3/4

T Jon Stinchcomb
3/3

LB Jonathan Vilma
3/3
New York Jets
CB Ahmad Carroll
3/16

K Jay Feely
3/9

TE Bubba Franks
5/12

RB Tony Richardson
3/3
Oakland Raiders
G Cooper Carlisle
3/3

LB Isiah Ekejiube
3/3

NT William Joseph
3/16

CB Justin Miller
3/16

RB Lorenzo Neal
5/8

TE Tony Stewart
3/3

LB Sam Williams
4/1
Pittsburgh Steelers
QB Charlie Batch
4/17

CB Fernando Bryant
3/17

T Trai Essex
3/17

LB Keyaron Fox
4/6

LB Andre Frazier
3/16

G Chris Kemoeatu
3/12
St. Louis Rams
CB Ron Bartell
3/5

G Adam Goldberg
3/23

DE Eric Moore
3/16
San Francisco 49ers
CB Allen Rossum
3/11

LB Takeo Spikes
3/4
Seattle Seahawks
LB Leroy Hill
5/1

LB D.D. Lewis
3/16

T Ray Willis
3/9
Tampa Bay Buccaneers
S Will Allen
3/3

WR Michael Clayton
3/2

WR Cortez Hankton
3/5

S Jermaine Phillips
3/6

TE Jerramy Stevens
3/5
Tennessee Titans
QB Kerry Collins
2/28

S Vincent Fuller
3/2

P Craig Hentrich
3/6
Washington Redskins
DE Phillip Daniels
4/2

LB Alfred Fincher
3/10

CB DeAngelo Hall
3/4

P Hunter Smith
4/27
3) 0 RESTRICTED free agents have signed with NEW teams:

TEAM
PLAYER
FORMER TEAM
DATE REPORTED




4) 51 RESTRICTED free agents have re-signed with their OLD team:

TEAM
PLAYER
DATE REPORTED
Arizona Cardinals
TE Leonard Pope
3/31

DT Gabe Watson
3/31
Atlanta Falcons
G Harvey Dahl
4/15
Baltimore Ravens
P Sam Koch
3/27

S Dawan Landry
4/2

TE Quinn Sypniewski
4/9

WR Demetrius Williams
4/9
Buffalo Bills
LB Keith Ellison
3/23

S George Wilson
3/31
Carolina Panthers
LB James Anderson
4/18

TE Jeff King
3/18

S Nate Salley
4/20
Cincinnati Bengals
LB Brandon Johnson
4/16

LB Rashad Jeanty
4/18
Dallas Cowboys
WR Miles Austin
4/23

DE Stephen Bowen
4/6

WR Sam Hurd
4/21

G Cory Proctor
4/2
Green Bay Packers
S Atari Bigby
4/18

CB Jarrett Bush
3/16

DE Jason Hunter
3/16

RB John Kuhn
4/18

WR Ruvell Martin
4/18
Houston Texans
WR David Anderson
3/13

T Rashad Butler
4/7

TE Joel Dreessen
3/4
Kansas City Chiefs
C Rudy Niswanger
4/24

WR Jeff Webb
4/20
Philadelphia Eagles
C Nick Cole
3/31
Pittsburgh Steelers
T Willie Colon
3/10

S Anthony Madison
3/20

TE Sean McHugh
3/2
Minnesota Vikings
DT Fred Evans
4/6

RB Naufahu Tahi
3/30
New England Patriots
LB Pierre Woods
4/21
New Orleans Saints
G Jahri Evans
4/21

WR Lance Moore
4/22

T Zach Strief
4/13

CB Leigh Torrance
4/13
New York Giants
CB Kevin Dockery
4/13
New York Jets
S Abram Elam
3/17
Oakland Raiders
LB Ricky Brown
3/16
Philadelphia Eagles
WR Hank Baskett
4/23
St. Louis Rams
DE Victor Adenyanju
4/20

G Richie Incognito
5/1
San Diego Chargers
WR Malcom Floyd
5/15

CB Cletis Gordon
4/14
Tampa Bay Buccaneers
T Donald Penn
4/14
Washington Redskins
DT Kedric Golston
4/10

DT Anthony Montgomery
3/25

K Shaun Suisham
3/16
5) 0 FRANCHISE players have signed with NEW teams:

TEAM
PLAYER
FORMER TEAM
DATE REPORTED




6) 4 FRANCHISE player has re-signed with his OLD team:

TEAM
PLAYER
DATE REPORTED
Arizona Cardinals
LB Karlos Dansby
3/4
Cincinnati Bengals
K Shayne Graham
4/30
San Diego Chargers
RB Darren Sproles
4/28
Tennessee Titans
TE Bo Scaife
4/28

Sotomayor's decisions are "based more on the merits and facts of the cases"

Legal experts cited by Reuters in a piece by Steve Holland say Judge Sonia Sotomayor doesn't appear to be either particularly liberal or conservative on business issues, with decisions based more on the merits and facts of the cases than an ideological approach to the law.

Replacing a liberal justice with one who decides cases on their merits rather than politics doesn't mean the GOP will just give her a pass, they have to at least appear adversarial for the sake of their base - but despite predictable wailing and knee-jerk gnashing of rhetorical teeth from the usual extreme right info-tainers pandering for ratings, the folks in DC expect Ms. Sotomayor to be confirmed as a Supreme Court Justice.

A comment from 2005 may prove sticky if quoted out of context, but this is no activist ideologue. Judge Richard C. Wesley, a George W. Bush appointee to the Second Circuit, said:
"Sonia is an outstanding colleague with a keen legal mind. She brings a wealth of knowledge and hard work to all her endeavors on our court. It is both a pleasure and an honor to serve with her."
While GOP posturing is to be expected, Sotomayor herself was appointed by President George H.W. Bush to the District Court for the Southern District of New York, and with 11 years on the Court of Appeals for the Second Circuit she would replace Justice Souter as the only Justice on the court with experience as a trial judge.

There is one point of confusion, evidently, in certain quarters, so let me clarify that unless and until New York secedes from the union, U.S. citizens moving there from Puerto Rico - as Sotomayor's parents did - are not immigrants. I know New York can feel like a foreign country to some, but high school civics classes should be enough to get this right.

Zennie Abraham: 180 iReports to Date, 74 aired on CNN

Wow, I had no idea I had so many iReports tagged for use by CNN, 74! Out of 180 iReports submitted, that's about a 40 percent rate, not bad overall.